Client: Wrenbridge developments
Brief: A mailshot to publicise a new industrial development in Basildon, Essex.
Solution: An A4 mailshot, which cunningly folds out at dramatic angles to reveal an A3 poster.
Involvement: Concept, paper engineering, copy writing and art working.
Above: the outer mailshot, including a space for mail merged names. The piece is kept closed with a single spot of low-tack adhesive.
Above: the dramatic folding out. The piece is made from one standard A3 sheet folded four times.
Above: the inner poster.