Client: IM Properties
Brief: Publicise a mixed use development in one of the most historic locations in the UK, whilst making absolutely no mention of its most famous son.
Solution: A cross media marketing campaign using the language of calmness and serenity to take the drama out of Stratford-Upon-Avon.
Involvement: Concepts, key messages and copy.
Above: the brand.
Above: key messages.
Above: concept cross media publicity pieces.
Above: campaign tag line.